ITC Youth Report

ITC Youth Report - 2023

The ITC Youth Tobacco and Vaping Survey consists of national surveys conducted among 16-19 year-olds in the United States, Canada, and England. The study uses a repeat-cross sectional survey design to identify emerging trends and to evaluate “natural experiments” in tobacco and vaping policies. 

The 2023 ITC Youth Report provides a comprehensive summary of findings over the first 8 survey waves, conducted between 2017 and 2022. The report includes findings in the following areas:

  • Prevalence and patterns of use

  • Indicators of dependence

  • Product characteristics, including brands, flavour, nicotine profile

  • Purchasing and retail noticing

  • Noticing vaping promotions

  • Noticing health information and education campaigns

  • Vaping perceptions and reasons of use

  • Vaping cessation

  • Other health behaviours

The ITC Youth Report provides a comprehensive summary of findings over the first eight survey waves, conducted between 2017-2022. 

View / download report